Tony Bloom Betting

  1. Anthony Bloom Betting
  2. Tony Bloom Betting Strategy

Tony “The Lizard” Bloom is a British professional sports bettor, poker player, and entrepreneur notably known for his ownership of the Brighton & Hove Albion soccer club in England. However, before his involvement in English soccer, The Lizard was even more famous in the gambling world. Nicknamed the Lizard because of his cold-blooded gambling approach, Bloom is estimated to be worth a few billion, though nobody knows for certain. He is believed to have accumulated his wealth through online gambling sites and property investments.

He now has a personal team of experts that operate his gambling efforts, which act more like a hedge fund and less of a gambling organization. Bloom has always known exactly what he was doing and can keep a straight face while doing so. It doesn’t matter if he’s placing a “small” wager down or a multi-million dollar one, his belief that his statistics and strategy are the only confidence he needs. Losing money isn’t really an issue for The Lizard though, as he has continually increased his net worth through his gambling background, which is why he is one of the most famous sports bettorsaround.

Growing Up With Tony Bloom

Bloom's company was soon making millions, especially in the Asian markets where Bloom found a huge edge with Starlizard's attention to detail. An upmarket betting syndicate is the best way of. Tony Bloom is the owner of UK based betting syndicate “Starlizard.” He is well known name among sharp sports bettors. It is estimated that Starlizard can have as much as £1 million staked on a single outcome of a football match. Starlizard are known to run their betting operation with same devotion and analytics of a major hedge fund. Apparently Tony Bloom used to make quite a lot out of football betting and there is some guy who makes a lot out of horses. I don't see why it's not possible to make a living from betting if you're good at it but it would probably help if you had a starting bank of 100k, that way you could afford to bet fairly high stakes straight away.

Tony Bloom was in the gambling world ever since his adolescent days. At the young age of 10-year-old, Bloom made his first wager on a slot machine with money he managed to collect himself over time. The young entrepreneur became enthralled with the idea of taking risks for potentially high rewards. This was the beginning of his career as a professional gambler. As he got older, he moved on from slots to betting on sports and he hasn’t looked back since. He used a fake ID while he was a teenager (not recommended) and was able to sneak into several sportsbooks to wager on his favorite teams. He started winning big at a very young age. Bloom was eventually caught and forced to postpone his gambling career until he was of the legal betting age. When he was finally old enough, Bloom returned to the sports betting world, mainly betting on soccer matches. Blooms credit his success in soccer betting as being a die-hard fan and not having any real strategy.

The Lizard Develops His Strategy

After graduating college and working for Ernst & Young for a short period, Bloom transitioned from recreationally betting on sports to deciding to make it his main focus. His strategy became to bet aggressively claiming that to win big, you have to be okay with the risk of losing. This mindset gave him the cold-blooded appeal that others seemed to admire, where walking away from large sums of money was easy. It also helped him to have a sizable bankroll to start with.

Another of Bloom’s other points of emphasis is to not overestimate the impact of an injury. Bettors and bookmakers often overreact to injuries, especially to big-name players. Bloom has noted this as a market inefficiency and would frequently bet on the team with the injured player. Another point of strategic emphasis for Bloom is his willingness to wait until the last possible minute to place a wager, as in his estimation the additional info available for patient bettors outweighs any benefits of betting early.

Tony

Handicapping Soccer Matches

Working for Victor Chandler, Bloom took a deep dive into Asian betting styles. These are slightly different from the common wagering lines seen in Europe and the US, where a goal differential compared to the most recent form is required to hit in order for a wager to be successful. His mathematical background allowed him to analyze data and handicap games for the company. With the industry growing and rather unknown at the time, Bloom spent some months living in Thailand as well as on the south of Spain in Gibraltar.

Everything changed during the 1998 World Cup when Bloom realized the bet on the century. In a wagering tournament, The Lizard convinced the company to wager everything it had earned on the final matchup. There is no data as to how much was won by the company, but immediately after BetVictor was formed – one of the most renown UK betting brands. Bloom went his own route and developed Premier Bet, which also took a focus on the Asian handicap system.

Starlizard

Bloom founded Starlizard which can be described as a hedge fund for sports betting. While very limited data is released to the public and every member is required to sign a nondisclosure, it is believed to be the largest gambling syndicate in all of the U.K. The company uses statistical models to find value in certain wagers and sells picks to clients in order to gain more clients from their success. Unlike previous operations Bloom was associated with, Starlizard does not accept action but rather offers advice.

Their insight comes not only from league and player data but information from any source they can get their hands on. Whether a beat writer, a friend of a player, or expert, the company takes on the impact of morale and training to analyze every little data as much as possible. Their models would constantly be updated to reflect how much weight each determinant would carry and have very rarely offered losing bets to their clients.

Because Bloom now owns Brighton & Hove Albion, wagers associated with the club are off-limits. Bloom’s connection with Brighton stemmed back through his family’s lineage, as the uncle was a director and his grandfather was a vice-chairman of the team. Soccer is the clear favorite sport for Bloom, who also recently purchased Union SG in 2018. With two professional sports teams under his belt and the dedication to pay whatever it takes to succeed, Bloom has turned his gambling habits into becoming one of the wealthiest men in the world. 2021 projects to be another year of profits for Bloom and Starlizard.

Bloom’s Time As A Poker Player

Bloom started as a poker player, where he has toured in a variety of series and tournaments, being labeled as one of the best poker players despite his limited professional status. Bloom appeared in the Late Night Poker British television series and has also scored a final table appearance on the WPT (World Poker Tour). He made two consecutive final table appearances in the Poker Million events and scored his first major win the 2004 Australasian Poker Championship. He has gone on to score an impressive poker purse while still maintaining his semi-professional status.

He named his sports betting consultancy Starlizard after his nickname The Lizard; he got that due to his ice cool poker face. One of his most interesting businesses Starlizard uses technology and mathematics to give better odds to its members. Starlizard is said to go to the nth degree in factoring in a predicted score. The weather, player morale among other influencing factors.

Bloom also owner of Brighton & Hove Albion (his birthplace football team) and Royale Union Saint-Gilloise of Belgium, he has a passion for football- for sure.
Like some other pro gamblers Tony has made great success from combining maths and computers to help win at gambling. In further coincidence those same peers also were investors and businessmen.
The start
Tony was born on the south coast of the UK in a town called Brighton in 1970.His grandfather used to enjoy a bit of a flutter at the dogs (Greyhound racing) but nothing serious. He would take Tony when he was very young. Tony also spent a few quid at the arcades; he must have loved the thrill.
It was at 15 that he started gambling himself at betting shops (known locally as bookies in the UK). 15 is and was an illegal age for gambling in the UK so he used a fake ID.
He continued to diligently study maths realising the power of the subject from a young age. There is also clearly a love of it shown throughout his strategic life. He went on to Manchester and got a degree in maths.
Following his student days he got his first job with Ernst and Young as an accountant. This alongside his betting wins built up a roll of some £20k a very nice respectable sum at the time. As an options trader though he lasted just 6 months, deciding to stop trading his time for money and moving into gambling as a profession.
The Oriental Connection
Betting
The next poignant moment was when Victor Chandlers (Bet Victor) the bookmakers noticed his talent for picking a winner. He had been winning from them no doubt! But he needed a big offer to make him give up being a pro. As head of a setup for Asian operations the position must have appealed to the entrepreneur in him too; as he took it.Now he was working for a bookmaker and learning Asian handicapping whilst living an international lifestyle. One notable win for The Lizard was instructing Victor Chandler to give France favourable odds to win the 1998 world cup final. Tony knows football, as the unfancied Frenchmen stormed to victory over Brazil 3-0. This is said to have made Chandlers a lot of money. But besides that it showed the world his talent for knowing the game of football.

Ever the entrepreneur his first startup called Premier Bet was the first online to use the Asian Handicapping System. It was a great success and he sold the business later on.Hungry for more Tony saw the rise of the internet and being well placed was able to get in on online gambling websites. Part of the rise of online gambling was from the success of Chris Moneymaker - it was boom time.
Taking his money from selling Premier Bet, Bloom saw the opportunity to reinvest and invigorate himself! Tony started two online poker sites, St Minver and Tribeca Tables.
Poker
Tony bloom sports betting
Coming back to Chris M and Poker for a second Tony loves a game of poker. A true gambler at heart- “Poker gives you a good grounding in lots of things, including reading situations and reading people and making tough decisions. Those skills can be used in business and certainly in running a football club,” -Tony Bloom

Anthony Bloom Betting

Starlizard
The profits of this company are not known exactly but it’s huge numbers. It portrays itself as a betting consultancy agency. With 2 string services for those that can afford it. But if you can you may be in luck for the consultancy purportedly earns 100 million a year average. 14 million is made alone from the subscriptions to the information per year. If you visit the website of Starlizard you will see integrity is everywhere. Secrecy is very important when you consider that estimated annual wagered amounts can be a round 3 billion per year.
Tony though remains a very likeable man and is a dad to his son, married to an Australian woman he lives a private life and looks after his businesses and employees well. After a long tenure they are allowed access to Starlizards services. He seldom flaunts his billions but is known to throw a wild party now and again.
It's worth noting that Tony Bloom has an interest in horse racing and many have been the feature of informed gambles.
One horse worth a mention is Penhill, who was trained by Willie Mullins, a dual Cheltenham Festival winner in the Albert Bartlett Novices' hurdle (2017) & the Stayer's Hurdle (2018). He was retired in 2020 after pulling up when battling to retain his crown in the Stayer's Hurdle AT Prestbury Park. In his Flat and NH career he achieved 12 wins from 34 starts. He was a talented Flat horse with James Bethell and Luca Cumani, achieving a highest official rating of 100 and total earning (Flat) of £59,025. However, this son of Mount Nelson excelled on the National Hunt, achieving 7 wins from 16 starts. He won price money of £412,377. A highest official rating (NH) of 165 proved his class. A true champion.

Tony Bloom Betting Strategy

Other exceptionally talented horses in the ownership of Bloom include Librisa Breeze, trained by Dean Ivory, who won over £1M in prize money. Withhold, trained by Roger Charlton, who has won over £400,000 in total earnings.